KONAMI introduces eFootball sports competition featuring Italian football clubs

Photo credit: KONAMI

Japanese video game company KONAMI has unveiled the Coppa eFootball Italia Tournament, a new fan-centric eSports competition featuring seven Italian football clubs.

eFootball’s partner clubs, their youth players, professional esports players and fans of the team will be integrated into this new tournament format.

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The seven football clubs participating in Coppa eFootball Italia are AC Milan, AC Monza, AS Roma, Atalanta BC, FC Internazionale Milano, SS Lazio and SSC Napoli. Each club is represented by three different players: selected youth team players; esports professionals; and fans who will emerge from a special qualifying tournament called KONAMICI.

Qualification and selection for the club’s representative squads and the subsequent tournament will take place in stages between December 2022 and April 2023. The KONAMICI qualification phase will start in February 2023.

Coppa eFootball Italia will conclude with an offline weekend of Grand Finals taking place at the Napoli COMICON on the last weekend of April 2023.

The winning club will take home an unspecified grand prize which includes a specialized eFootball multimedia and games center to be installed at their youth training complex. The Coppa eFootball Italia will also be documented through a series of episodes on the eFootball YouTube channel, which will focus on analysis and highlights, as well as behind-the-scenes interviews and content.

KONAMI introduces eFootball sports competition featuring Italian football clubsThe Payments and Monetization of Esports whitepaper was a collaboration between Nuvei and ESI. Click here to read the white paper.

In 2021, KONAMI rebranded its soccer simulation title PES to eFootball, transitioning from annual releases to a regularly updated title that’s free to play on all platforms. During 2022, the company signed deals with many well-known football clubs, including Arsenal, Bayern Munich and Inter Milan, among others.

The company also announced a multi-year partnership with the national federation of the French Football Federation (FFF). This could mean that a tournament similar to Coppa eFootball Italia could soon be organized in France with other licensed national federations.

Earlier this week, one of Coppa eFootball Italia’s competitors, Inter Milian, secured an eFootball-focused partnership with Italian eSports organization Mkers.

Radina Koutsafti

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Radina has been a freelance journalist for Esports Insider since 2021. When she’s not playing Apex Legends, she enjoys writing about tech, equality, and education in esports.